Kathy Boyd, marketing consultant
Marketing Consultant Kathy Boyd has joined the team at Cole Development & Realty LLC.
In this challenging economy, marketing is a very important step in developing property and selling real estate that can not be skipped and we at Cole Development & Realty are excited to have such a talent join the team to assist our clients in realizing the best potential for their investment.
Kathy brings to the team an impressive background in marketing, research and strategic planning. As the vice president of marketing, planning and development at Stanly Regional Medical Center in Albemarle, NC, she is credited with growing the 119-bed hospital's market share from under 50% to over 75% in less than 5 years. She led the team in the development of new business lines that added to the hospital's profitability. In her dual role as executive director of the hospital's foundation, she took a $500,000 annual endowment to $5.5 million, created an employee giving program, which raised $750,000 and an unrestricted gifts total of $1.5 million. She created a grant-writing program that earn more than $4 million during her tenure.
Kathy's resume includes years in the Marriot Corporation and Sheridan Corporation resort and city center sales departments, where her client lists included many Fortune 500 corporations.
She holds a B.S in Business Administration from Meredith College and graduate studies in quantitative analysis and related business and marketing fields.
Her involvements include:
Senior Fellow, American Leadership Forum; fellow, board member, American College of Healthcare Executives; board member, Association for Healthcare Philantropy; board member, Carolinas Society for Healthcare Strategy & Market Development; President & Board member, American Cancer Society Local Chapter; United Way employee co-chair.
Cole Development & Realty is honored to partner with such an incredible talent and looks forward to the knowledge she brings to help our clients make the most of their real estate investments, while providing unforgettable customer service and professionalism.